SEO

How to Set Up Search Console for your Website

17 Jul , 2015  

How to Set Up Search Console for your Website

If you are looking for some attention and traffic for your website, then Google Search Console setup is the first thing you need to look into. It helps you get recognition and initial search traffic for your website.     Google Search Console (formerly known as Google Webmasters Tools) is a free software provided by […]

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Google Analytics

How to Setup Google Analytics Account for Website

2 Jul , 2015  

How to Setup Google Analytics Account for Website

Websites might be for any reason, either for personal blogging or a huge corporation’s online representative. Many website managers are looking forward to maintain and monitor the performance of the website in all possible ways; Some track the incoming traffic to the website and analyze how people are liking the website. It is always a […]

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Social Media

How to Create Linkedin Company Page to Promote your Business

30 Jun , 2015  

How to Create Linkedin Company Page to Promote your Business

Linkedin gives a business a great opportunity to build network, promote their business and share important information through Company Pages. Like other social media platforms, companies can use Linkedin page to share business updates, product information and interact with audiences. Other than that, Linkedin also allows to recruit talented professionals through special tab on the […]

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SEM

Google AdWords Bidding Strategies Guide

29 Jun , 2015  

Google AdWords Bidding Strategies Guide

Adwords provides ample options for the advertisers and gives them control over what they advertise, to whom and for how much cost. Bidding Strategies provide them flexible options to choose smart payment ways to minimize their spendings and even organize according to their goals. Having multiple options, sometimes its confusing to choose perfect bidding strategy […]

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SEO

Is Directory Submission Still Effective SEO Technique?

24 Jun , 2015  

In recent years, Directory Submissions have taken on low priority, when compared to other SEO techniques. Backlinks are always very important and essential for websites to rank well, but always count on the quality of the links than the number. SEO experts always think twice on directory submissions after the penguin update, they are thought […]

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SEM

5 Key Metrics to Measure Performance of Google Adwords Campaigns

16 Jun , 2015  

5 Key Metrics to Measure Success of Google Adwords

Are you managing the Google Adwords Campaign? If yes, do you keep track of more than hundreds of metrics that are available for tracking and analysis of the campaign? It is difficult at times, but when you understand clearly the working of Adwords and its influential metrics and every nook and corner, its pretty manageable. Analysis […]

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Social Media

Social Media Image Sizes Guide 2016

15 Jun , 2015  

Social Media Image Sizes Guide 2016

[Updated: 04-11-2016]   Visuals always have greater impact on the audiences when compared to any form of content, don’t you agree? Social Media is made of Images, people love to view and share interesting images. Especially, platforms like Pinterest and Instagram are completely visual-centric platforms. Visuals have become a greater and crucial part of digital […]

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Social Media

Facebook Cover Photo Guidelines & Best Practices

9 Jun , 2015  

Cover Photo Guidelines

What is the first space that a user sees when they visit your facebook page? Cover Photo – a photo which is 851 pixels wide and 315 pixels tall, larger in size compared to any other image on facebook, lot of scope to make it creative, best visual opportunity to attract your visitor. So, make […]

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SEO

SEO Benefits of HTTPs Secured Website

3 Jun , 2015  

SEO Benefits of HTTPs Website

Google mostly doesn’t reveal its ranking factors, and it considers more than 200 factors to rank a webpage. Recently, Google has revealed saying that HTTPs secured sites would get a little boost in their ranking, and it will be ranking signal. HTTPs benefits your website with increased security, boost in ranks and quality referral data, […]

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Social Media

7 Effective Ways to Increase Facebook Page Likes

25 May , 2015  

Increase Facebook Page Likes

Every Facebook page owner would want to increase the likes, isn’t? And do you think is it an easy job? Nowadays, Facebook stood out to be the best social media platform to increase branding of your business and even to gain traffic to your website. Many page managers struggle to gain likes and even sometimes […]

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SEO

Importance of Sitemaps | SEO Factors

19 May , 2015  

Importance of Sitemaps

We all know that, there are more than 200+ SEO factors that affect the rankings in the search results and some of the factors cannot be ignored, sitemaps is one of them. In simple words, Sitemaps is just a map for a website. It explains the structure of your website to the crawlers, elaborates all […]

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SEM

Understanding Google Advertising Network | Google Adwords

14 May , 2015  

Google Advertising Network

Google Adwords is a great platform to market your brand and reach your customers, but you should know how you are going to work with it and what will be your goals? Adwords gives ample ways to advertise your brand, Let’s look at the Google’s advertising networks and different ad formats you can choose from. […]

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Social Media

How to Create Google+ Business Page in 5 Simple Steps

11 May , 2015  

How to Create Google+ Business Page

Social Media is a place where your customers love to see you and even interact with your brand, Are you on all the prominent social platforms? Now, when we say prominent social profiles, first thing comes into mind is Facebook and Twitter, isn’t? But now Google+ is not at all lagging back. Google+ Brand Pages […]

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Social Media

Best & Free Facebook Analytics Tools

8 May , 2015  

Free Facebook Analytics Tools

Analysis is that one key in online marketing, by which one can discover their campaign results, points to improve and even ignore. Coming to Facebook Marketing, it’s quite tricky to analyze the performance, but it is not tough and facebook analytics and various other tools made this quite very easy. When we talk about maintaining […]

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SEO

Content is King by Bill Gates

5 May , 2015  

Content is King by Bill Gates

Content is King, and will always be! These days, customers trust on information whether it may be company prospectus or product reviews, they always look for trusted information, indeed CONTENT. so, all the marketers out there should focus on content marketing which would lead to building loyal relations with the customers.     Everyone would […]

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